4:33 Creative Lab are a mobile game publisher from Seoul, Korea who had a major hit on their hands with Blade: Sword of Elysion. It won Game of the Year in its home turf, so 4:33 wanted to bring their incredible title to more territories.

Plan of Attack were up for the challenge and helped launch the game in Europe. Leveraging its Unreal Engine 4-powered visuals, the team presented Blade: Sword of Elysion’s mind-blowing mobile graphics, generating a positive buzz ahead of launch. With coverage from heavy hitters such as Softpedia (Romania), Multiplayer (Italy), Games Village (Italy), Develop (UK), Pocket Gamer (UK) and Gry Online (Poland), Blade: Sword of Elysion went on to become a huge success. It even got noticed by Epic themselves, who showcased it at their GDC talk as one of their leading mobile titles for Unreal Engine 4!