Independent developer Other Ocean Interactive had some growing buzz for their unique title #IDARB when the game was at the early stages of development. Other Ocean was looking for PR/Marketing/Social Media help in North America to promote the game throughout the development process and help coordinate their launch on Xbox One.

Plan of Attack took that early buzz about #IDARB and helped build a rapid growing fan base among players and editorial alike. With presence at various events and trade-shows Plan of Attack helped position #IDARB to receive multiple interviews and previews with premium gaming outlets and helped secure hundreds of news stories and over 80 reviews.